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Canon Europe Ambassador

I proudly serve as Canon Europe Ambassador and am an official Gitzo global brand ambassador. Canon Ambassador Pie Aerts is fascinated by the relationship between humans, animals and their natural environments. Whether documenting the lives of Buddhist monks in Nepal or photographing elephants in Kenya, the gifted storyteller has earned praise for both his portraiture and wildlife imagery. "I see my camera as a magnifying glass, drawing attention to smaller narratives," he says.

"Always aim to create for yourself. Find out what matters to you as a human being and translate that into an artistic voice without spending too much time worrying about what your parents, friends or people on social media think you should be doing. It's hard not to get distracted, and it took me several years to figure out my own identity. But you should regularly ask yourself: 'What do I stand for? What stories do I want to tell as a photographer?' It's important to believe in the narrative you are creating."

Pie Aerts

EXPERT PHOTOGRAPHIC GUIDE

Pie Aerts is a Dutch documentary and wildlife photographer and environmentalist with a sincere interest in human/wildlife coexistence stories. Through his lens, he examines the intricate relationship between animals, humans and nature and, as we become increasingly distant from each other and ourselves, he uses photography as a medium to search for the cause of this disconnect.

Pie is an official Canon EMEA Ambassador and Founder of Prints for Wildlife, a fundraising platform that supports African wildlife & communities badly hit by Covid-19. Since its inception in 2020 more than $2.1 million dollars has been raised by uniting 230+ wildlife photographers from around the world and selling their art on an online platform, sending 100% of the proceeds to African Parks Network.

After more than 15 years of fieldwork all across the African continent and beyond, as a photographer as well as an activist, Pie has developed an intricate understanding of, connection with and passion for documenting the last wild corners of our planet. His travels have taken him around the entire planet, documenting unique stories with a strong focus on the intersection between wildlife and humans.

When the world came to an abrupt stop in March 2020, Pie decided to exclusively shift his focus to the African continent to document the impact Covid19 was having on wildlife and communities. In the absence of the usual herds of tourists, but with wildlife in full effect, he felt a deeper connection with Africa than ever before. Silence never felt so confusing, fearful, and liberating all at the same time and in that particular space of not knowing what’s ahead of us, ‘Umoja’ was born, a new body of work that became Pie’s way of dealing with the uncertainty of living in between an old world that was falling apart and a new one that has not emerged yet.

-Pie's Personal Projects-

Pie believes the soothing and healing power of art can be an incredibly powerful tool in restoring our lost connections. His first best-selling book 'Tales from the Roads less Traveled' was published by teNeues in 2019 and sold 8000 copies worldwide. He is based in Amsterdam where he lives together with his girlfriend and writer Jessica Wintz and their daughter.

Shoot to scare, not to kill

Lake Albert, Murchison Falls National Park, Uganda

The story of Albert Odar, a former poacher turned ranger in Murchison Falls National Park, Uganda. A story about hope, courage and fear.

UPDATE: On April 23, 2020, my dear friend Albert Odar, one of Africa’s finest and most dedicated rangers, had died in a vehicle incident in Murchison Falls National Park in Uganda. He leaves a wife and 8 kids behind, the youngest only 4 years old. His family is now in immediate need of support, and you can help. We lost a true hero from the tough and often dangerous world of front line conservation. An incredible human being. An example for many.

This is UMOJA

My newest print collection

Fine-art photography that supports the protection of African wildlife

NWS PIE AERTS

Pie Aerts

"Be the voice of our Planet"


Pie Aerts

"Be the voice of our Planet"


“As a photographer, I feel the urge more than ever to be the voice of our planet. We live in a world that is rapidly individualising and, as a result, we care about ourselves and our own struggle for survival more than ever. In fact, we are losing connection, both with each other and with the planet we live on – that’s a very dangerous thing, because people stop caring. I hope that my images contribute to making a change and encourage people to care again; that they make people fall in love again with their surroundings and with each other. Because if you love something, you’re willing to fight for it, whether it’s a landscape, an animal or your neighbours. And that’s what our planet needs.”